Hotel Sheraton Blackpool Reviews: Verified Ratings & Costs

The Hotel Sheraton in Blackpool consistently earns strong ratings across major booking platforms, with a 3-star official classification from VisitEngland and guest scores averaging above 8.0 out of 10. This review draws on verified data from TripAdvisor, Booking.com, Trivago, and the hotel’s own website to give you an evidence-based look at what staying here actually involves – from costs and star rating to the nature of its much-discussed celebrity connection.

Last checked: 2026-09-05

Hotel name: Hotel Sheraton · Location: Blackpool, Lancashire, England · Key features: Indoor pool, Jacuzzi, on-site restaurant, nightly entertainment · Notable guests: Celebrities linked to Blackpool; associated with ‘Strictly’ stars

What star is the Sheraton Hotel Blackpool?

The Hotel Sheraton holds a 3-star classification from VisitEngland, the national tourist board. This rating reflects the hotel’s standard amenities: an indoor pool, Jacuzzi, restaurant, bar, and nightly entertainment. In the UK, a 3-star rating typically means comfortable, well-maintained accommodation with food and drink service, but not the full-service extras of 4- or 5-star properties.

Guest scores on platforms like Booking.com (8.9/10) and Trivago (9.1/10) far exceed what the 3-star label might suggest, indicating that many visitors feel the experience punches above its official grade. The bottom line: The star rating understates the level of satisfaction reported by guests.

How much does a night at the Hotel Sheraton cost?

Standard room rates vary by season. On TripAdvisor, typical prices fall between US$153 and US$227 per night, while HotelsCombined reports an average of roughly US$173 with lows near US$152. In pounds, the regional tourism board Visit Lancashire lists per-person dinner, bed and breakfast packages at £45–£64.50 per night – a clear value when meals and live entertainment are included.

Seasonal spikes occur during school holidays and themed entertainment weekends, with rates at the upper end of the range. The hotel’s own entertainment packages for 2026, such as the “All Stars Bank Holiday Break” (22–25 May), are priced from about £192 per person for two nights, including tribute shows and full board. The pattern: Inclusive packages often yield better value than booking a standard room separately.

Who owns the Sheraton hotel in Blackpool and what is its sister hotel?

The Hotel Sheraton is a family-run independent property, not affiliated with the global Sheraton brand. According to local tourism listings, it is privately owned and operated. The sister property is the Sheraton Blackpool’s sister hotel – often cited as the Imperial Hotel Blackpool, though the exact relationship is not formally documented on the official site. Both hotels share a similar entertainment-led, family-friendly ethos.

For guests looking for a comparable experience, the Imperial Hotel sits nearby on the North Promenade and offers analogous amenities: indoor pool, live entertainment, and sea views. The implication: If the Sheraton is fully booked, the Imperial is a logical alternative in the same segment.

Where do the celebrities stay in Blackpool?

The phrase “celebrity-adjacent” best describes the Hotel Sheraton’s connection to fame. Its official entertainment page lists themed weekends with live tribute performances to Elvis Presley, George Michael, Whitney Houston, ABBA, and Kylie Minogue – impersonators, not the original stars. No credible source confirms A-list international celebrities lodging at the property.

That said, the hotel has been associated with Strictly Come Dancing stars because Blackpool’s Tower Ballroom hosts the show’s annual special. While cast and crew often stay at larger chain hotels near the Tower, the Sheraton’s proximity (a 10-minute walk along the Promenade) and its own ballroom-style entertainment make it a popular choice for fans wanting to soak up that atmosphere. Why this matters: The “celebrity” appeal is really about tribute acts and themed nights, not rubbing shoulders with actual stars – but the experience is designed to feel glamorous.

“Hotel Sheraton is proud to be one of the most popular Blackpool hotels with entertainment – where great days by the sea are followed by unforgettable nights on the dancefloor.”

Hotel Sheraton official website, entertainment page

Which hotel do strictly stars stay in Blackpool?

No single hotel is officially designated for Strictly Come Dancing cast and crew. However, the Hotel Sheraton is often mentioned in search queries because its entertainment weekends coincide with the show’s Blackpool episode (usually late November). The hotel does not host the actual dancers, but its location – a short walk from the Tower Ballroom – and its own ballroom dancing nights attract Strictly fans.

Other hotels near the Tower, such as the Big Blue Hotel and the Hilton Blackpool, are more commonly used by production teams. The trade-off: The Sheraton gives you the vibe of the Strictly experience without the paparazzi.

What are the pros and cons of staying at the Hotel Sheraton?

• Pros: Friendly, attentive staff; high-quality restaurant food; clean, well-maintained rooms; indoor pool and Jacuzzi; excellent live entertainment packages; strong value for inclusive deals.
• Cons: 3-star official rating may put off luxury seekers; prices on standard room-only bookings can feel high for a 3-star; no direct sea views from many rooms; celebrity connection is overstated (tribute acts, not real stars).

These patterns emerge consistently across multiple platforms. One TripAdvisor reviewer called it “the best hotel in Blackpool and wouldn’t consider going anywhere else,” while a LuxuryHotelReview editorial noted it “sits on the pricier spectrum” but “the value derived from the experience undoubtedly justifies the cost.”

Best for which travellers?

Where is the Hotel Sheraton located and how to get there?

The Hotel Sheraton sits on the South Promenade, a few minutes’ walk from Blackpool Pleasure Beach and the Sandcastle Waterpark. Blackpool North train station is about 15 minutes by taxi; the nearest tram stop is on the Promenade. On-site parking is available (free for some package bookings).

Is the Hotel Sheraton the best hotel in Blackpool?

“Best” depends on your priorities. The Hotel Sheraton ranks #4 on TripAdvisor out of 95 hotels, with a Travelers’ Choice badge – a strong indicator of overall guest satisfaction. Its main competitors in the same price and style bracket include:

• The Imperial Hotel – similar amenities, slightly higher standard room rates, also family-run.
• Big Blue Hotel – modern, 4-star, located near Pleasure Beach, less emphasis on evening entertainment.
• The Hilton Blackpool – chain consistency, sea views, but higher price and fewer inclusive packages.

For a guest who values live entertainment, inclusive dining, and a welcoming family atmosphere, the Hotel Sheraton is an excellent choice. For those seeking contemporary design or direct beachfront views, other options may suit better.

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